E.L.F(Eyes Lips Face) has become one of my favorites this past year. Being available at Target makes it so convenient for my makeup needs, but i only recommend this for ladies that wear a minimal amount of makeup because the coverage is very light. A plus on this is its great for dry skin so your getting the best of both worlds, as it is covering it is also giving you that milky precipitation look to your skin. Not to mention the pricing on ELF products kick butt, i stack my kit with their items all the time.
The Motto Says it all"So pure you can sleep in it", YES ladies this is absolutely true! If your looking for more of a natural base product Bare Escentuals is your route. Having worked for a counter in Sherman oaks California i was able to attain extensive training and product knowledge of this particular commodity. This bad boy will last you 6 months to a year...NO JOKE! So talking about getting the best bang for your buck...Right? If you would still like to go natural when you go out for dinners and parties please note that I'd HIGHLY recommend the "Prime Time"formula. This apricot base product is a soothing primer that helps not only give more of a whipped look, but also lasts for hours, how great is that NO TOUCH UPS :)
Taking a leap as far as a stronger more bold look, I'd go with MAC's Select SPF 15 Foundation. This is a water base product that gives awesome coverage, but yet isn't to heavy in daylight, great for the 9-5.
Now if you want MAXIMUM coverage, Your going to go with basically ANYTHING that says Studio Fix on it at MAC...haha. This line from MAC has absolute coverage, so this would be good for late night applications, weddings, Dances, Etc. Use very little when applying with your sponge this foundation can get a clownish look really quick if you don't apply right, so beginners take your time, give yourself that extra 10-15 minutes for dollface time.
This info is based on budgeting. If your on a budget and can't get to Sephora or some high end counter, I would turn to somewhere like Target or Wal-Mart where they sell my top 3 choices which would be Maybelline, Almay, and Neutrogena. These Products are usually only 10-12 bucks $$
Words From Your expert Hope this Was helpful--> <3 Char